The B2B Content Distribution Playbook for Startups

🤙 Street Cred: Ross Simmonds is the CEO and founder of Foundation, a B2B content marketing agency.

👋 Follow Ross: LinkedIn | Twitter

Conversation Topics:

• Ross’ content-philosophy explained: “Create once and distribute forever”
• The role of a content distributor in your business
• The split between content creation and distribution
• The content that is best suited for ongoing distribution
• Why it's important to deeply understand a social platform
• Analysis of your competitors' content distribution tactics
• How to do Influencer marketing in B2B
• How to include your employees in the content distribution strategy
• The system from content idea to distribution
• The early days of content marketing
• Content Framework: Educate, engage, entertain
• Start by understanding where your audience is

The Episode in Its Full Glory ✨

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