Thoughts, stories and ideas.

Latest

Mar
02
Your mood doesn't matter

Your mood doesn't matter

Do you know that feeling when you have one of those days where you just seem to be in a weird groove and nothing goes your way?
1 min read
Feb
25
Choosing your priorities

Choosing your priorities

There is a million things you could work on every day. How do you choose your priorities? How do you determine what is the right thing to make progress on?
3 min read
Feb
25
How to get started with Video Content

How to get started with Video Content

Adding video to your content marketing mix can be a daring undertaking. It’s quite a bit more complex and has more moving pieces than blog posts or audio content. So how do you get started?
1 min read
Feb
18
The Growth Leadership Show #20 - Wes Bush

The Growth Leadership Show #20 - Wes Bush

Going Product-Led: How To Build a Product That Sells Itself
1 min read
Feb
11
Your reputation is your most valuable asset

Your reputation is your most valuable asset

Your reputation is the most valuable asset in your “portfolio”. And your reputation is also the proxy for your future earnings.
1 min read
Feb
11
Customer Research for Content Marketing

Customer Research for Content Marketing

There is a secret, that most marketers have not heard about: Before you ever create a piece of content: Talk to the people you are creating this content FOR.
1 min read
Feb
04
The Growth Leadership Show #19 - Joei Chan

The Growth Leadership Show #19 - Joei Chan

How to build and scale your content marketing operations
1 min read
Jan
28
The Transition From Marketing Practitioner To Leader

The Transition From Marketing Practitioner To Leader

Most of us are starting our careers by wrestling with operational day-to-day problems. It’s exciting and rewarding, as we
2 min read
Dec
10
The Growth Leadership Show #18 - Ross Simmonds

The Growth Leadership Show #18 - Ross Simmonds

The B2B Content Distribution Playbook for Startups
1 min read
Dec
03
The Issue With "Keeping Your Options Open"

The Issue With "Keeping Your Options Open"

Options provide a certain feeling of freedom and peace of mind. When you got options, all the steps you take don't seem as risky. But as I have come to see over the past couple of years or so, there is more nuance to optionality.
2 min read