1 min read

Ideas are Just a Multiplier of Execution

Ideas by themselves are pretty much worthless, execution is what really counts and moves the needle. I see this play out in my own life every day of the year.
Ideas are Just a Multiplier of Execution

We heard it all before, Edisons famous quote:

Genius is 1% inspiration and 99% perspiration

So bluntly put, ideas by themselves are pretty much worthless, execution is what really counts and moves the needle. I see this play out in my own life every day of the year. And the more you zoom in time out the more this paradigm holds true.

That's why I loved Derek Sivers recent take on this:

To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.
To make a business, you need to multiply the two. The most brilliant idea, with no execution, is worth $20. The most brilliant idea takes great execution to be worth $20,000,000. That’s why I don’t want to hear people’s ideas. I’m not interested until I see their execution.

I just love this. It makes the truth of Edisons statement so blatantly obvious. And when you look around it's a fairly common phenomenon to observe!